Web Development

Case Study

Wade Hagler and his team run a fast-growing chain of hairstyling academies across Texas and Oklahoma, known for their modern curriculum and industry-savvy reputation. They partnered with VectorDefector to redesign their website into a bold, user-friendly experience that reflects their professional edge, regional growth, and commitment to training top-tier stylists.

This beautiful updated custom WordPress theme features state-of-the-art full site editing, an SEO and performance tune-up, and a design and style re-vamp to match the school’s growing style while still matching its brand.

Services Provided

• Custom WordPress theme development with WP blocks full site editing
• Multi-location layout system with city-specific content
• SEO and site performance optimization
• UX-focused navigation and mobile responsiveness
• Design refresh to reflect updated brand direction

Challenges & Solutions

As the academy expanded into new markets, their existing site no longer reflected the quality or scale of the business. We needed to create a flexible design that felt upscale and aspirational while making it easy for visitors to explore campuses, programs, and enrollment information.

We developed a clean, modular layout with strong visuals and location-aware navigation, making it easy for prospective students to find the right campus and take the next step. Behind the scenes, we implemented technical SEO improvements and full site editing capabilities for streamlined content updates by the internal team.